John Hornacek Copywriting
Helping Online Business Owners Turn Words Into Revenue
About Me
Glad you made it!
I’m John - A copywriter who specializes in email marketing for online businesses.
More on that later, but for now, here’s who I am:
I grew up in the frozen tundra of Green Bay, Wisconsin (but ended up being a Buffalo Bills fan).
My favorite thing I’ve ever done is spending a semester studying abroad in Bangkok, Thailand.
It was my first time leaving the US,
And I’ll literally never forget the look on my parents’ faces when I told them I was going to do that.
Who I am as a person can be summarized in 3 words:
I’m always curious.
I’ve gone down more rabbit holes than I can even count, and my first instinct when I’m learning about something new is to learn even more.
So naturally, when I discovered copywriting, it took me a grand total of about 5 seconds to dive head first into the rabbit hole.
I started subscribing to newsletters just so I could study their emails, watching endless YouTube videos, and writing emails of my own, trying to figure out what worked, and what didn’t.
Turns out, that rabbit hole never came to an end.
Let me show you where it took me…
The Email Marketing Effect
Disclaimer: If you hate making money, definitely don’t read this part.
Seriously, it’ll be a waste of your time.
I’ll wait…
If you’re still reading, that means you’re interested in learning how I can help you use email marketing to gain a whole new source of revenue.
So I’ll just come right out and say it:
If you’re not taking advantage of your email list, you’re leaving so much money on the table.
Seriously, the numbers are insane.
Businesses that use well-run email marketing get about 30% of their total revenue from it,
And the average ROI is almost $40 for every $1 spent.
Why would you not use email marketing?
It's literally the easiest decision in the world.
An opportunity that you can’t afford to waste.
You might be thinking, “But John, I don’t have time to write 5 emails a week.”
Let me tell you,
That’s completely valid.
It’s not like you started a business because your childhood dream was to stay up all night writing emails.
There’s a reason why all the top brands in your industry use a copywriter to do it for them.
You’ve got a business to run,
And writing copy that actually converts takes time.
Precious time that you could spend working on the things that only you could do.
When I write an email, I’m not rambling about a bunch of features and then saying “hey, wanna buy it?”
That’s the single easiest way to get nothing out of email marketing.
Every word I write serves a purpose.
Because if you can’t make the reader truly believe that they need your product,
Their wallet’s gonna stay nice and cozy in their pocket.
If you think your business would benefit from highly effective email marketing, contact me below to learn exactly how I can turn your email list into a massive source of revenue.